Many surveys and researches show that highly engaged customers account for higher rates of profitability, sales, and relationship growth. As a business owner, it's best to involve your customers as much as possible if you want to achieve a higher ROI for them. App Gamification can be used to increase user attention and increase user engagement, attract more users, and improve retention. Here's why this works: **BEHAVIOR ENHANCEMENT** Behavioural reinforcement is one of the most important reasons for the success of gamification. Using games and game-like elements in marketing can reward user behaviour. This is similar to levelling-up in a game or earning points for completing game goals. After all, rewards boost the users which is a powerful way to help create and enjoy activities. In fact, compelling rewards at the end of compelling experiences evoke positive brand associations and stronger engagement metrics, which can generate strong customer loyalty through reward challenges and competition. **CUSTOMERS FEEL IN CONTROL** Gamification marketing can also improve user retention by making users feel in control. Creating gamified campaigns with strong game design encourages exploration and lets users decide how to proceed. If you choose how you play and interact, you are more likely to enjoy the overall experience. **COMPETITIVE NATURE OF PEOPLE** Gamification takes into account the fact that humans are competitive by nature. They compete with themselves and others. They love to compete, so the game satisfies that desire. Adding a competitive edge to your game means that once users start playing the game, they are more likely to be hired out of a desire to win, or at least outperform their friends and family who play the game. You can foster competition within yourself by setting a goal or the highest score your audience wants to beat. Personal best scores are an example of game dynamics, often used in fitness apps and marketing contests to create a community within games, stimulate social media shares, and ultimately increase brand awareness. Gamification has become a must for businesses, brands, and consumers. Reward Rally can help businesses enhance the app users’ experience through app gamification.

“LEAD YOUR GOAL WITH A LEADERBOARD!” Keeping our customers engaged and committed to our product is the key point for any successful business. This technique not only helps us to grow our business but also helps to beat the competition and increase user loyalty. One of the best techniques suggested by the AIDA Model is “GAMIFICATION”. This Gamification technique helps many businesses to keep their customers committed and engaged. **What is Gamification?** Gamification is a process of taking an existing application by using gaming techniques to motivate users’ participation as a gamification plugin. The Goal of the gamification technique is to engage with consumers, employees, and partners to inspire, collaborate, share, and interact. **So, what exactly does Reward Rally do?** Reward Rally is a plugin that develops a flexible and suitable framework for Gamification, through which any business can utilize it according to their requirements & usage. This not only helps them to motivate & engage their customers but also their employees, partners, and all their stakeholders. **Why Gamification?** Gamification provides instant access to performance feedback. Also, it helps to build employee engagement in the gamified app. Gamification can indeed boost app productivity. It also serves as a great help in employee retention. **Why Reward Rally?** - Flexible Framework development that suits any business - Suitable & attractive design to attract any users - Develops your business - Generates Engaged and Loyal Customers - Goal Oriented & Focused - Effective keyword and technique suggestions - Increased Productivity and commitment - Effective results “TOGETHER WE STAND, DIVIDED WE FALL!”- LET’S STAND TOGETHER, BEAT GOALS AND CREATE SUCCESS.

Game-based learning appeals to learners of all ages and industries. It instills competitiveness, a desire for challenge, or simply a love of games in the users. Engaging in eLearning experiences aids learners to gain knowledge that can be implied in the contemporary world. They also contribute to improved academic performance. Game-based learning ensures that e-learning is exciting and joyful. Such solutions are a modern approach to teaching and adopting traditional curricula for the current learners’ era. Because learning should never be monotonous! **What is game-based learning?** It is a field in the online learning space, where a video game embodies educational intent. In a greater sense, game-based learning balances the objective of weaving educational goals into game dynamics along with the fun aspects associated with games. Game-based learning environments provide students with engaging, immersive, and effective social, emotional, and cognitive experiences for learning. In eLearning, a game environment in which students interact with digital games can continuously reinforce the belief that users can do better and turn failure into motivation as a learning method. Sometimes they distribute small rewards and allow only worthy achievements, but the more confident the player is in himself and the more prizes he gets, the more he can solve the next puzzle, surpass all obstacles and once again achieve the learning goal. We will constantly improve our potential to achieve. The idea behind game-based learning is to incorporate the principles of repetition, practice, failure, and goal attainment. Most learning-based games rely solely on this principle. Players start at the primitive stage, practice, master skills, and progress to higher levels without many realizations about the effort behind it. This framework is very effective as a learning experience and for training and assisting players in their next area of development. More importantly, the game teaches players that perseverance in the face of failure will eventually lead to success and joy. In a nutshell, games have the efficiency to promote an excellent and engaging learning style throughout the student's learning process and beyond. **Is game-based learning effective?** Years of research in educational psychology show that learning methods and motivational styles, characterized by persistence and challenging efforts, are essential factors in success and achievement. **How do you measure if game-based learning is working?** Commitment is one of the best ways. Studies have shown that students who learn through games retain significantly more information than students who do not. Students can achieve greater success in online learning if games provide a way to create that "active engagement". It is estimated that nearly a third of the world's population plays mobile games, so the game design is not the only game aimed at the young student market.